Are you preparing for the Facebook Ads interview for a marketing job?
How to select a target audience?
Answer: Three ways to select the target audience:
- Demographic
- Interest
- Behavior
Question: What is the benefit of identifying the primary and secondary target audience for your business?
Answer: It helps in putting the right focus for marketing campaigns. You should always identify your primary and secondary audience and create your campaign accordingly. Also, keep checking conversion data for both primary and secondary audiences and optimize the Facebook ad campaign.
Question: What are the Facebook Ads Campaign objectives available in Adsmanager?
Answer:
- Awareness
- Traffic
- Engagement
- Leads
- App Promotion
- Sales
Question: How to retarget an existing audience on Facebook?
Answer: By using the custom audience feature in Facebook ads manager. This way you can retarget the audience who have interested in your business on the internet.
Question: What are the 3 campaign objectives in the Facebook ads manager?
Answer: Awareness, Consideration, and Conversions are the three campaign objectives.